About the company

Betr Entertainment Limited provides sports and racing betting products and services to online and telephone clients, via its innovative online wagering platform, and mobile applications in Australia and North America. It operates its plateform under the betr, BlueBet, and TopSport brand names. BETR Entertainment Limited was formerly known as BlueBet Holdings Ltd and changed its name to Betr Entertainment Limited in April 2025. The company was founded in 2015 and is headquartered in Sydney, Australia.